Marketing for County Offices

• frame and deliver a consistent message
• present a professional image of yourself and the organization
• identify people's educational needs

Tools for Local Marketing

• Communicating Our Impact to the Public (PPT presentation) Good work can't speak for itself. Learn how to report success.

• Using the Message Map to Tell the Extension
  Organize your thoughts to make the important points.

• Nine Proven Steps in Marketing Educational Programs
  Keep the benefits of your programs visible and valued.

• Marketing Roles for Secretaries, Specialists & Council Members
  Learn how you can do your part - whatever your job.

  Marketing University of Missouri Extension (PPT presentation) Learn what marketing is.

• Marketing the Local Extension Program
  Adopt strategies to promote awareness

• Reaching Hard-to-Reach Audiences
  Find out what you should consider when working with new audiences.

Also see: Guidelines for Preparing County Annual Reports | Writing Resources | XPLOR Communication Guides | Graphic Standards | Identification Policies & Terminology

Statewide Strategic
Communications
Campaign

Marketing tools

• Graphic Standards
  & Extension Logos
• Identity Guidelines
• Templates
• Permanent Nametag
  Orders
• Communications
  & Marketing Contacts

Graphics

• MU Extension Logos
• TeleCenter logos
• Marketing Roles
• County Annual Reports
• Copyright, Fair Use
  and Photos
• Communication
  Guides